Case 1: In January 2009, comScore (NASDAQ: SCOR), an industry leader in measuring the online world, reported that U.S. internet users viewed 14.8 billion videos that month. This was a 4% increase vs. December 2008. It is clear that the American public has a growing desire to view online video.
Case 2: Tyler Willis from Stanford University decided to try video email to increase donations from alumni. The Spring 2009 campaign consisted of 5 emails where 4 included videos of students benefiting from alumni gifts. Gifts increased 23% vs. the Fall 2008 campaign.
Case 3: As early as October 2008, Eric Guer of SmartMarketMovie.com reported that their company email newsletters typically had a 48% open rate. With the addition email video, the click through rate increased 44%, without video the rate dropped to 16%.
Now from GladRuth Services, a new generation of online capabilities is available for breakthrough video messaging and improved interactive communications. Fresh, innovative and unprecedented execution capabilities will place you far ahead of competitors. Your ability to send email video with links to relevant documents and web sites will create an interactive communications platform for customer response and feedback. Use of multi-media content will breathe new life, adding energy and compelling greater customer interactivity.
Use your email video to build awareness, engage your customers, showcase products, educate, and most-importantly – increase sales and profits.
Video Direct Mail from GladRuth Services makes the difference…
♦ On-demand, “Push,” Video-centric Communication
♦ Multi-media Showcase with Downloadable Collateral
♦ Dynamic Messaging Reinforces Video Message
♦ Viral Component or Website Link
♦ Multiple Calls to Action/Direct Response Options
♦ Relational Data Base
♦ Push Technology
♦ Secure Data Capture
♦ Multi-Device Delivery
♦ SMS Capabilities
GladRuth Services makes it easy for you to harness the promise of web 2.0 technology to send high impact video direct mail, video-based banner ads and interact with your customers.